How to Package Your Message

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In politics, it’s one thing to know what you want to say, but it’s another to put it all together in a way that helps you have an impact.  And that means message packaging. Once you’ve spent time developing your overall message, make sure that you take the time to package it for success. That […]

Religious Liberty and Republican Opportunity

religion and politics

The recent battles over religious liberty in Indiana and Arkansas demonstrate an ironic truth: that we are actually debating whether or not you can be forced to violate your faith in a country originally settled by people looking for the freedom to practice their faith. Let that soak in for a minute. The hysteria was […]

How to Develop a Message

message

When you’re trying to have an impact on pretty much anything in politics it usually involves a need to communicate a clear message – whether to a group of people, the media, or both. But in order to cut through the clutter of competing stories and messages and communicate in a way that will make […]

Tips for Effective Confrontation in Politics

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The principles that are at stake in American politics sometimes require that conservatives be willing to be confrontational. If we’re always fighting with one hand tied behind our backs, we can’t very well expect to win. But it’s one thing to point out the need to be willing to be confrontational, and another to go […]

How to Write Great Letters to the Editor or Op-Ed Columns

LTEs

Ever get an itch to let people know what you think on an issue you care about? Ever thought about writing it down and sending it to a newspaper to be published? You can do this with “letters to the editor” (LTEs) and guest op-eds (or columns). It’s not difficult, and can be more influential […]