How to Create a Simple Communications Plan

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A huge part of having an impact in politics is being able to communicate a message that resonates with people. That means that you need to have “something to say” about things that people care about. But it also means that you need to have a plan for being be able to “say it” as […]

Political List Building for Success

diary and human hand holding a pen close-up

In most any serious political endeavor, one of the first things that you (and those working with you) need to do is to start making lists. Whether you’re just a budding activist with a burr in your britches about something, or a potential candidate for office, you won’t have much success without knowing who could […]

Tips on Candidate Recruitment

Candidate Recruitment

As Ronald Reagan once said, “Personnel is policy”. The public policies we have (and tend to complain about) are the direct result of “who” gets to make them. That means that if you want to change public policy, the best way to do it is by changing the people who are making it. And that […]

Get Leverage with Grasstops Lobbying

Mr Blofeld and his cat. Dark background

It’s one thing to have organized pressure coming from “real” people and having them relay their real concerns and real stories to elected officials. That the essence of “grassroots” lobbying. But it’s even better to pair that with community leaders who matter to the elected officials or other politicos that you’re trying to influence. That’s […]

Key Attributes of Good Conservative Activists and Leaders

As you’ve surely noticed there are a lot of people involved in politics with many different strengths and weaknesses. But what kind do we need MORE of? What kind of people should you seek out and try to work with? What kind of people should you actively try to recruit and get involved in politics […]